Located in Boise, Idaho Factor 55 are an engineering design firm specializing in mechanical design and analysis. Their staff have extensive experience in the Aerospace, Defence, and semiconductor industry and they have always been passionate about off roading through out their careers. All of their products are designed in house using the latest 3D CAD software and optimized using Cosmos FEA ( Finite Element Analysis). Before they release any products to the public, they also perform a destructive test on each design with the assistance of a test facility equipped with test measurement and data recording equipment. They take great pride in knowing all of our products are derived from sound engineering disciplines. Why go through all of this for the off road market? Simple, we want to make sure we are producing the highest quality, best value products for our customers. Don't risk it with cheap rebranded recovery gear!